BECAUSE SUSTAINABILITY IS SOMETHING MORE THAN GREEN: it has to do with society, economy and culture, besides the environment. BECAUSE SUSTAINABILITY MUST BE UNDERSTOOD FOR EVERYONE WHO DECIDES: oficially, politicians and technicians. BECAUSE SUSTAINABILITY MUST BE SHARED BY EVERYBODY WHO HAS OPINION (AND VOTES): we all, you, them and, specially, our children; and not only intellectuals. BECAUSE SUSTAINABILITY MUST BE TOLD FROM FACTS AND NOT FROM THEORIES: we need visual examples and no more texts. BECAUSE SUSTAINABILITY MUST BE CONCEIVED AS AN OPPORTUNITY TO ENJOY LIFE IN A DIFFERENT WAY and not as a problem FOR ALL THIS AND MORE, WE BET ON MORE THAN GREEN